Shelf-talkers: Those attention grabbing hints that push readers to buy your book

Don’t let your book get lost among thousands of titles competing for readers’ attention. Give it the professional marketing support it deserves custom shelf talkers.

Shelf-talkers—those little slips of paper next to a book in a bookstore. They’re meant to draw your attention to a book with quotes, reviews, recommendations, and other bits of information. I’d never really thought much about them until I became an author, although I did refer to them when looking for a book, so I thought I’d dig deeper into their value in an article I wrote for work.

Don’t let your book get lost among thousands of titles competing for readers’ attention. Give it the professional marketing support it deserves with Chanticleer’s Editorial Reviews and custom shelf talkers.

Click here to read the article.

In today’s crowded publishing landscape, professional marketing support can make all the difference in your book’s commercial success. Don’t let it get lost among thousands of titles competing for readers’ attention. Give it the professional marketing support with custom-made shelf talkers.

A Review of BlueSky’s Social Media Platform – Is it a good place for authors?

Bluesky provides more customizable features that give the user more control over what we see, the rules you set for moderation in the different communities you join, and more options to block content, accounts, hashtags, etc.

Bluesky has emerged as a compelling social media alternative, with a focus on transparency, user control, and community-building makes it particularly well-suited for writers. The decentralized platform has surpassed 30 million users as of February 2025, and authors are discovering its unique advantages for building literary communities and marketing their books in a less cluttered digital environment.

Click here to find out more about this up-and-coming social media platform.

BlueSky offers a refreshing approach to social networking that addresses many pain points authors experience with other social media options

Fishing for More Followers? Use SEO to introduce more readers to your books

Online book marketing is all about catching new potential readers to introduce them to your writing. Your website is the fishing pole that has that worm on the hook that’ll bring in new followers, and the worm is search engine optimization, or SEO.

Online book marketing is all about catching new potential readers to introduce them to your writing. Your website is the fishing pole that has that worm on the hook that’ll bring in new followers, and the worm is search engine optimization, or SEO.

SEO are found in the keywords you use, the links you insert, and so much more! There’s plenty of lures to catch those fishy readers. Dig into the “ins and outs” of SEO in my article called, “Casting the SEO Net for Readers: How Search Engine Optimization Attracts Online Followers” I’ve written for Chanticleer Book Reviews.